Poppi | Airline Innovation
Services
Industries
Capabilities
To help airlines anticipate disruptive innovations that could leave them left behind, Teague conceptualized Poppi: a brand-new, tech savvy airline that focuses equally on brand loyalty and the bottom line.
Challenge
At the moment, low fuel prices and high passenger demand continue to help airlines deliver strong profits. But there are threats on the horizon that are much bigger than near-term increases in fuel and labor costs or political uncertainty. Instead, revolutionary innovations in overland transportation—namely, autonomous vehicles and Hyperloop—have the potential to disrupt commercial aviation in dramatic ways. The Poppi concept showcases innovations airlines and airports need to start designing today to be relevant in the future.
Solution
Poppi is centered around technology. In the age of autonomous cars, the experience starts with your trip to the airport. Waiting for TSA disappears with in-transit screening, allowing you to head right to your gate. Additional improvements like minimizing "gate lurking" before boarding the flight are achieved by apps feeding real-time information to travelers.
Borrowing from the sports world, which gives ticket holders a platform to resell their seats while pocketing a piece of the transaction, the Poppi airline app allows its members access to either resell their seats instead of paying for a change fee, or swap seats with other passengers boarding the same plane. In addition to a sense of camaraderie, this gives passengers greater control over a process in which there is rarely transparency or the opportunity for negotiation.
